Increase added value means making your product or service superior to that of the competitor. A fresh way to differentiate your business, attract new customers and enhance sales.

As per to Michael Porter, a company’s value-added can be shared between two different types: primary activities and support activities. The former involves modifying raw materials into products. These involves providing the after-sales expertise that help the customer make use of the product and improve that.

There are many methods to increase your added value, including improving the packaging of a item or simplifying its way of use. Apple’s focus on making computers convenient to use, for example , converted their industry and created enormous added worth. Other ways to incorporate value are to provide personal services, give discounts, or perhaps give back to the community.

Upping your added value is specially important in today’s competitive markets just where buyers are getting to be web-savvy and fewer loyal to brands. When a goods and services is viewed as a commodity, it becomes difficult to sell it at a very high profit perimeter.

Customers want to think that they’re getting their money’s worth, therefore putting added benefit before a customer is a vital strategy for businesses. If you don’t add value on your product or service, your competitors will, and you’ll always be left with almost nothing. Adding benefit to your product or service also helps to generate trust with potential customers and clients. This kind of trust definitely will warm them up to your brand and make this easier for you to sell to them in the foreseeable future.